3 Tips on cracking the hidden job market
1) Change the way you network. Make networking a habit by adding new LinkedIn connections regularly. Forward articles you think could be helpful to people you know and pass on job leads you heard about. Networking is about building genuine relationships first, not asking for favors. Always stay active in building your personal brand.
2) Join professional networking groups. Your fellow job seekers can sometimes be the best resources for learning about employers who are likely to hire. Most are eager to share their knowledge, knowing that others in the same boat will share in return. There are many networking groups you can join, some based on industry or location or ethnicity.
3) Contact employers directly. Figure out who the hiring manager is and be bold. Email or call to introduce yourself and explain how your background and experience would be useful there. This way, even if the company currently has a hiring freeze, you'll be top of mind when positions do open up. Remember, you can use LinkedIn to get introduced to the decision maker by one of your connections on the social network. You're more likely to get your target's attention if you get referred to him or her.
4) Sign up for Google News Alerts. One of the best ways to learn about hidden jobs is to stay up-to-date with prospective employers. This way, you'll be among the first to know when the firm may soon be hiring.


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